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Social Media Marketing for B2B Seed SaaS startups

You won't have enough customers in the early days, but your mini-brand will come to the rescue. Make Social Media a mirror of your brand and lead gen channel.

Spread your voice on Social Media

Social Media is the perfect place for SaaS startups to raise brand awareness, connect with potential customers, build loyalty, and collect referrals. More connections are now made on social media than ever before. Nowadays, you can even sell directly through social media, and it's still an excellent way for the audience to learn about your product, create User-generated content, and spread the word.

Leveraging Social Media for Growth in SaaS Startups

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Free brand awareness

Building brand awareness is the first step to demand generation. Social channels are ideal for targeting and attracting your audience and establishing yourself as a thought leader in your industry.
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TA Market broadening

The more channels and platforms you embrace, the wider your Total Addressable Market becomes. Speak to your audience directly and touch them where they spend the most time – their newsfeeds.
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Brand personality building

Your social channels are the prime location to establish your subject matter expertise, showcase your authenticity and transparency, and give your brand a human voice and personality.
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Drive organic social traffic

The more buzz you get on social, the more people go to your website and learn about your product. Organic social can be the second main traffic channel, and organic growth costs you only a service fee.
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Inbound & Outbound

LinkedIn is an excellent place to drive Inbound & Outbound Marketing campaigns. But these two will have way more chances to succeed if a loyal audience and social brand are built in the first place.
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Influencer Partnership

Hundreds of creators on LinkedIn & Twitter have huge and loyal B2B audiences. Their profiles are golden gems to promote your product. But to build a strong partnership, you must have a solid social presence.
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You'll have the best people working with your social media

Palladium is a startup agency. And we revealed the ultimate beauty of partnering with the best narrow-focused specialists to deliver the maximum value for your product. It's sound social proof for us, as you can check their LinkedIn profiles and see their expertise. And one more thing, we don't margin their costs. Our management fee is included into PMF package 🙌

Elevate Your Social Media Strategy with Palladium

LinkedIn organic

LinkedIn organic

We focus on your company page packaging, SEO promotion, and audience growth via a solid brand presence.

Twitter organic

Twitter organic

Twitter is another perfect channel for B2B space. We focus on growing a solid community willing to share a word for you.

YouTube organic & SEO

YouTube organic & SEO

You focus on nurturing video content production & distribution, organic growth, and channeling traffic to your website.

SMM analytics

SMM analytics

We create comprehensive automated dashboards to unpack your data, get insights and find the following growth points.

Ghostwriting

Ghostwriting

We know how overwhelmed, and busy founders can be. Our ghostwriting service helps you stay present and cut time.

Social Brand Dev

Social Brand Dev

We aim to build a solid brand and community around your product. Not just gather followers but bring real clients.

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Social Media Marketing as a part of a package

Palladium doesn't offer SMM separately. We are a growth agency and specialise in the whole-scale approach. Social Media Marketing is a part of Product-market Fit package. If you're looking for SMM only, contact us anyway. We have some excellent strategists and ghostwriters to connect you with! 🙌

Now we better go and answer your questions!

Social Media is where real people dwell. It is about building a community around your product, and you can't do that by occasionally posting an article link. Getting that done takes much more time, effort, and strategic thinking.

Although you're selling your product to COMPANIES, PEOPLE still use it, like it, leave reviews, etc. People want to know why they should consider your product, how it changes their lives, and how it has helped other businesses. And that's something you can spread across social media.

Despite the fact there are many decent personal brand-building specialists and SMM specialists, they are narrow-focused and don't have a whole-scale vision of your product growth. Palladium, on the other hand, does. We are growth strategists that use gears to scale you to Product-market fit.

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